Celebrating 5 Years of the Bags of Joy Club!
It’s hard to believe that five whole years have passed since we first launched the Bags of Joy Club — a community that has grown into the beating heart of everything we do here at Sarah Haran.
Born in the early days of the Covid-19 pandemic, the club was created to help us stay connected through uncertain times. But what started as a simple idea has grown into something truly extraordinary — a safe, stylish, and joyful space where women uplift one another, share their lives, and support each other through every moment life brings.
Today, the Bags of Joy Club is home to over 4,500 incredible women — each bringing their own sparkle, personality, and warmth. It’s not just about handbags (although we all love a good restyle), it’s about real connection. And over the past five years, we’ve seen how powerful that can be.
What makes us most proud is how this community has extended far beyond the screen. You’ve created lasting friendships that go beyond the group, with regular meet-ups, coffee dates, shopping trips, and even holidays shared together. Members are making memories in real life because of a handbag club that turned into so much more.
And it’s not just our members who’ve built strong bonds. Here at Joy HQ, our team has had the absolute pleasure of getting to know each and every one of you — not just as customers, but as friends. We’ve laughed together, cried together, celebrated milestones, and walked with you through tough times. That kind of personal connection is so rare in the world of online shopping, and we’re endlessly grateful for it.
To us, you're not just names on orders or comments in a feed — you’re part of our story. And you've helped shape Sarah Haran into what it is today: a brand that is about so much more than beautiful bags. It's about bringing joy, connection, and confidence to women everywhere.
So today, we raise a glass to all of you. Thank you for your friendship, your stories, and your loyalty. You've made this club the heart of our brand — and we can’t wait to see where the next five years take us.
Not a member yet?
Come and experience the magic for yourself. Join a community where handbags bring us together — but the real joy is in the friendships we create.